“After years of running an international website on WordPress we needed to serve our visitors and editors with a faster, more secure and adaptable CMS. django CMS let’s us do just that.”
Marco Barthel - Head of Marketing at Vertec
Marco: We offer an integrated CRM and ERP system for project based service companies. Our vision simply is “Business Software, wie für mich gemacht” which translates to “Business Software, made for me”. We believe that software should adapt around business needs, not the other way around. That’s what we do.
Marco: We were running our website on WordPress and found it increasingly difficult to edit our content in three country versions. Maintaining our content was becoming more and more of a headache. We weren't able to reuse content based on some sort of library, which cost us valuable time. We then chose django CMS because we were looking for a CMS that could:
Marco: We maintain a fairly large knowledge base with a lot of custom functionality and design. It was important that we would be able to migrate to the new CMS and continue to improve it there. Search is another important feature for us. We needed a search integration that would allow editors to configure search behaviour, not developers.
Marco: External partners included a web designer, two SEO consultants and what. as our implementation partner for django CMS. Before the actual build, we created a series of prototypes for uncertain areas of the project such as knowledge base migration and search integration with Algolia (djangocms-algolia). Design files were then created for all major parts of the website. After that templates were created and filled by our editors, followed by a lot of tweaking. Since we had pretty much all the content from the existing website, we were able to improve the important bits of the content and simply migrate the rest.
Marco: The Algolia integration is a real highlight for us. The search is super flexible and allows us to provide helpful search results to our visitors. The Knowledge Base has received a lot of positive feedback from our customers.
Marco: The relaunched website is fast, both for editors and visitors. It is very adaptable to our constantly changing ideas. The editors save a lot of time now working with django CMS compared to WordPress. Pagespeed was an important factor for us, and we finally managed to offer a really fast website. We also didn't suffer any SEO losses, which is very good for a relaunch. The conversion rate is very high and we constantly get positive feedback for the new website.
Major improvements:
Client
Vertec
Size
40 Employees
Location (HQ)
Zurich, Switzerland
Industry
Business Software
Year of launch
2020
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